If the business model collapses, it can lead to shutdowns, running models is expensive and if no one wants to pay the actual costs the party stops. If only a few people are willing/able to pay the high actual costs then scale gets lost as well, keeping prices up high.
Sure the cat is out of the bag and it’s likely there’ll be some form of generative AI in future, but the ecosystem is likely to be very different to the mass-investment loss-driven environment we are currently seeing






These kind of films should really be run like a startup, people get wages for doing the work and also get equity of it takes off. But it’s rigged so the investors get all the gains, while the workers really get paid a tiny amount