Ford killed the F-150 Lightning because nobody wanted it. Tesla’s Cybertruck is selling even worse—but Elon Musk refuses to let it die. In this documentary, we uncover the hidden truth behind the spectacular collapse of the Tesla Cybertruck, how a promised $39,900 revolution turned into a depreciating six-figure nightmare, and how Musk is quietly using his own private rocket company to buy up unsold inventory just to keep the numbers from cratering.
It’s so futuristic that it’s worthless until some point in the distant future.
It’s futuristic in the dystopian, Blade Runneresque future envisioned by Musk. For the rest of us, it’s the dream car a child could have drawn - which is the kindest thing that can be said of that design.