I wonder if advertisers have been leaving Reddit and if so, how many? I’ve honestly never seen a social media website/company ask for advertisers like this tbh.
I’m not a lot on social media to begin with, so I’m not sure.
Well few days ago their valuation by I think Fidelity got cut from 10b to 5.5b. That should tell you something
That was before the whole clown show. The valuation cut was dated May 31st
Even better.
Steve Huffman just following the footsteps of Elon Musk, during a recent interview Spez said he liked what Musk was doing with Twitter.
Twitter has lost 59% of their advertisement sales since Musk bought it.[1](https://www.nytimes.com/2023/06/05/technology/twitter-ad-sales-musk.html)
[1] ↩︎
Yay Poppin!
PoppinKREAM!!! In the fediverse!! Oh hell yeah!
I need context lol, who’s Poppincream?
Reddit User who would show up with cited sources debunking bullshit other people would ardently defend in lieu of educating themselves.
When Musk said he wanted twitter to be the town square he was clearly meaning a medieval town square with people throwing their chamber pots out the windows and the streets running with effluent and the wells tainted with cholera.
Major woof if true. u/spez is a true big brain business man.
The cut was multi-staged and started middle of last year. The most recent cut was relatively small (10-15% iirc). As others have pointed out, that reduction doors not take into account the recent self-inflicted wounds.
It’s down almost 50% since they bought in in 2021 lmao
I’ve heard unsubstantiated claims that traffic to the advertiser portal has dropped ~40% since the protests started
I personally reached out to about a dozen advertisers, urging them to reconsider their marketing efforts on Reddit. After privatizing the subreddit I had moderated for 12 years, it seemed like the next logical step.
Damn that’s commitment, I respect the effort
This kind of actions give hope, and their impact shouldn’t be underestimated! Writing a personal message is one of those things that trigger the ‘authenticity’ all these marketeers have been conditioned to chase (and by chasing it can’t ever hope to hit)!
First post, good vibes!
That’s brilliant, props to you!
You’re a good man, Charlie Brown.
Great idea! I haven’t seen any others mentioning this in all the protest discussions I saw. Hopefully others did similarly, that seems like something that could really help.
I don’t see social media companies do this, I see billboard companies do this. On billboards that stay “please advertise on our billboard” for years.
There’s a difference though as a billboard is a physical spot that they are actively losing money on when not filled vs a random spot in your feed.
It’s still a spot that could be used by an actual ad. Of course, they have millions of those spots
Step 1: Announce very unpopular changes Step 2: Ignore backlash, go through with the plan Step 3: Predictably, lose users and advertisers Step 4: ??? Step 5: Why advertise on reddit?
Them: yes
Lemmy users: No
Which step is profit?
Underpants!
Ah fuck, back to the drawing board!
Lol would love to see Lemmy ads on Reddit
NGL the random Sync for Lemmy that landed on my front page might as well have been an ad for Lemmy. I don’t even use Sync but it led me here.
Ah nice it’s already happening then, welcome aboard!
We should crowdfund some Lemmy ads
To post on reddit? Wouldn’t that give reddit money? No thanks!
Also I’m note sure we want to grab more randoms on here 😁 I like the smaller intimate vibe.
Maybe an ad instance that has to pay to federate with other instances?
Lol you know a website is running out of advertisement because they start promote their own website 😂 lol
It’s like that billboard in the middle of nowhere that ISN’T advertising lions den or pecan shops. Nobody is advertising here because nobody knows it exists!
That was scary. Thought Lemmy had ads already!!
I’m fine with ads. It costs money to run servers and build out the platform.
I’m not fine with the absolutely sleezy way spez handled the api changes and the ridiculous price. Utterly disrespectful to the mods, third party app devs, and Reddit users.
I’d rather we all pay a few bucks to not have lemmy get infested with ads.
Problem is that such isn’t a stable source of income.
Though I guess Wikipedia makes it work. So I dunno.
Yeah. I just surprised I thought reddit put ads on lemmy 😂
Just because things cost money doesn’t mean that ads are the best way to pay for them, or that we have to accept advertising as part of the process. I ABHOR advertising, but I don’t mind signing up to support someone on Patreon, like I’m doing with the developer of the instance I’m on.
I’m ok with ads if they’re not targeted or unethical/unpleasant
I love the lack of ads, but I suppose I could live with them as long as they were clearly distinguished from real user content. I hated those reddit ads that were from a reddit account and looked like just another post if you didn’t pay attention to the flair.
I honestly don’t even mind targeted ads, just sleezy ones. Targeted ads means I get ads for GPUs instead of health insurance.
What really annoys me is how many shitty off-the-mark ads I get from Google, despite the fact that they ought to know literally everything about me. LIke, if you’re going to massively invade my privacy, why aren’t you even using that information?
I’m ok with ads if they’re not targeted or unethical/unpleasant
I though I’ve had left… and then spez tracked me down. Scary stuff indeed.
I will leave the second it happens. Crazy.
Mmm, I get the ideological stance, but servers do cost money.
I suppose donations are an option but can’t imagine that being a stable source.
hi its me, Jimmy Wales I’m kindly requesting you to give $1.00 to lemmy
Please read: a personal appeal.
I though I’ve had left… and then spez tracked me down. Scary stuff indeed.
I though I’ve had left… and then spez tracked me down. Scary stuff indeed.
God they can’t even make the joke right.
An inclusive or joke without the or is amazing. They clearly do not understand their users at all if they can’t even get one of the most basic recurring jokes right.
Yea that’s honestly worse than begging for advertisers lol
It’s Hello Fellow Kids shit, for sure! A swing and a miss lol
Probably because it wasn’t made by an actual reddit user
It’s fairly reasonable to assume advertisers are leaving. This isn’t one of those controversies that has two sides, it’s just Reddit being shitty because they want to make more money, and mods, users and disabled people on the other side being annoyed with Reddit.
There’s very little for advertisers to lose by redirecting their ad budget elsewhere, but if they stick around there’s a risk that annoyance spills over to them.
It also doesn’t take much for marketing teams to make a change - they do it all the time to stay on the right side of controversies and avoid things they don’t want to be associated with.
🤢
A quote that always stuck with me was: “‘Your ad here’ signs are proof that the ad spot doesn’t work well, otherwise someone would have put their ad there.”
Somehow your comment reminded me of
C’mon now.
No reason to get personal
https://upload.wikimedia.org/wikipedia/commons/3/3d/Caution_Last_Burgerville_for_24,800_Miles.jpg
On that note, how do you post images inline?

is how I’ve been doing it.Testing yours:
Hope that helps.
Wait… Reddit has ads?
Hats off, that’s both an argument for the use of third party apps and for eliminating third party apps at the same time…
Reddit gold ran the platform. Going for profit killed the API.
Buy an ad for Lemmy. Edit: I seem to have clicked the wrong reply location. I don’t feel like deleting it though.
As all adblocking solutions, Yay from the user, Nay from the corporate.
We are just saving them money, imagine the amount of API calls for serving Ads to everyone /s
Ya. That is a large part (not the only reason) of why Huffman gambled and lost on killing 3rd party apps. People using Apollo, or any other app that wasn’t the trash official app, weren’t getting ads at all or were giving their ad dollars to a third party. By killing third party apps, that forces anyone who actually wants to use Reddit to use the official suck ass app or the garbage desktop site which also had alt options that used the API. When users are funneled into only using official Reddit products, that means they’re only consuming ads that Reddit makes a profit from.
I used Bacon Reader for almost ten years. It didn’t have ads for half a decade and when ads did come, it was a non intrusive banner ad at the bottom. The Reddit app is riddled with obstructive ads. So is the website unless using an ad blocker. Reddit when used the way the admins want, is just one ass blast of shitty ads.
Just opened the official reddit app. Saw one post. And, no joke the second post was “promoted”
🥓 for the win. 😢 tears shed. 🥓 was the best. I think my app store purchase was about 2014. I was on bacon for about 9 years I think.
As an ex-RiF user, and also desktop+uBlock, apparently yes.
I logged in to reddit on my computer the day after rif went dark, and there were noticeably fewer posts on the front page. I think only 8 or so posts were above 10k upvotes. I wouldn’t be surprised if advertisers are pulling their ads in response.
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I always thought a scary amount of undetected “guerilla marketing” was invading Reddit. And I’m convinced bots were ginning up conversation in the comment sections of those Reddit posts. And bots were downvoting me when I cried manipulation. And all those voices I always hear were very against me.
And here I thought I was crazy.
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Same, some of it was pretty obvious. Also a ton of bots spreading propaganda.
Oh look here’s Friendly_Box3916 with a 2 month old account and a hot take on a political issue.
It was posted on lemmy that an account used chatcbt. It posted one of the “I can’t write that” things, along with things clearly written by AI.
Yeah reddit corporate was working hard to shut down and discredit the protests. I had a bare minimum of three comments deleted. No notice or explanation, I just happened to realize they were suddenly gone.
I didn’t and don’t expect Leddit to die a quick death or anything
Was the ‘Let it’ joke intentional, or a happy accident?
I’ve been wondering what is like over there, I hope it’s apocalyptic
Honestly? As another user noted, it’s just boring. Not nearly as much is getting posted, and the comments are reminiscent of the days when we’d scramble to write “FIRST” in the comment section. It doesn’t feel conversational, if that makes sense. Like people are talking at each other, not with them. Also lots of “lol nothing changed, why was everyone making such a big deal?” But then the front page is mostly politics, shitposting, and recycled ask reddit questions. Not a monumental change, but definitely lower in quality, imo.
Weird subs are dominating r/all. Bunch of guys shaving their heads, delivery drivers complaining, “am I hot” subs. Weird and boring, the soul is gone.
I kept reading of this so I went and had a look. It’s a bit worse than usual, and I saw the Doordarsh posts, but nothing else: this isnt a catastrophic end, it’s just continuing on its slow decline as it has already bean for a while now.
I wvisited to see what it’s like, but I didn’t log in. Pretty boring place, mostly links from like, CNN, The Guardian, etc. Different subs trending, often with very boring political opinion stuff and sports.
Advertisers may not notice a difference, sad to say. The people wso stayed are exactly the people they want.
That’s pretty fucking pathetic. Reddit for business my hairy ass.
Jumping on here to advertise my hairy ass too
Well?? Tell us some of its merits at least.
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You: why eat dog shit.
US : Yes.
I saw that on my few last days on Reddit. I was wondering about their rates b/c I was wondering what it would cost to take out an ad calling spez a complete twat.
I hope my username irks him continuously
Somebody on here snagged the username “spez” and that brings me great joy as well
Please do it 🤣
We should all club together and get some ads for the fediverse on there.
The best ad I saw for Reddit (back before the grand Digg migration) was one day, everyone agreed to stop posting direct links to articles and instead post the links to the Reddit discussions for said articles.
Suddenly, one day, the entire Digg feed was links to Reddit.
We should do the same thing (on say 8/1) to give time for the different federated instances to get accustomed to the higher traffic, more activity on the feed, and more people to welcome the future Reddit refuges, just like Redditors once welcomed us during the Digg 4.0 exodus.
It would be funny and I’d love to see it but you KNOW spez and his butthurt bootlicking simps are petty enough to block/ban any link that goes to any address that’s associated with a Lemmy instance AND instantly “permanently suspend” any account that participates.
Reddit admins even ejected their favorite agitator powermod, u/awkwardthepanda, for posting a John Oliver picture.
They are truly prepared to burn every bridge.
…
But maybe that’s the point. Maybe they should be FORCED to burn every bridge and annihilate themselves in the inferno.
Streisand effect. It would just increase the Lemmy advertisement.
Links could be shortened and wouldn’t show it points to Lemmy.
I’m in. Anyone got a catchy idea?
- Tired of ads like this? Try Lemmy!
- If you were federated, you’d be home now.
- Reddit wants to show you ads.
- Consume. Or federate.
Hmm. So how about: “Tired of ads? Reddit wants to show them to you. Come to Lemmy, we are friendly and you are welcome!” I am willing to commit 100 euro if anyone can make that happen.
Dude, don’t waste money on that. Wanna help? Donate it to your instance 😉.
You forgot to mention that Lemmy has cookies. Reddit only has stale, decade-old bread.
If you’re talking about tracking cookies, I’m sure Reddit has plenty of them.
Maybe something like, “Your ad could be here or if you’re sick to the back fucking teeth of ads you should come to lemmy”
Is there anything stopping an instance from adding in their own ads?
Choice. If an instance starts adding in ads, people will move to another instance. If they find a way to be invasive enough to be seen by users in other instances, they would probably be defederated.
Choice. If an instance starts adding in ads, people will move to another instance. If they find a way to be invasive enough to be seen by users in other instances, they would probably be defederated.
Or they accept it as a way to pay for that instance. The servers aren’t free at the end of the day.
I’d have no issue with paying a small fee to have no ads tbh.
The choice is the thing, I think. It’s what made the whole Reddit thing a bit bizarre for me. Like they could’ve just passed the ads through the API and used personal API keys in 3rd party apps. Those content to take the ads take them and those who prefer to pay a fee can do so.
“We need to pay for this shit, it’s up to you how we do it” is a much easier sell IMO than “you’ll use our app and you’ll fucking like it”
What’s wrong with a good old fashioned “fuck spez”?
*fuck u/spez
Pronouncing the u just makes it better
It would be funny to buy an ad that said that if it didn’t involve giving him money
And give money to Reddit? Hell no. Let’s see how much time they take to refill those ad slots by themselves.
Honestly? If it’s a way to siphon users away from Reddit and towards Lemmy, we all need to look at this sort of thing as an investment. Sure, it gives Reddit some cash up front… but it also siphons away their primary value proposition to advertisers: the user base.
Running subreddit-specific ads pushing lemmy/fediverse-hosted alternative for a couple months will do WONDERS in the long term.
And yes, it’s distasteful to give Steve money, but at the same time, giving him a comparatively small amount of cash now will ultimately end up taking a far, FAR more significant amount of money away from him later, in the form of audience count he can offer to his advertisers.
I don’t know, I really don’t believe ads can do that much wonders. I mean, apparently they do because otherwise we wouldn’t have the whole internet plastered with them, but I personally don’t think I’ve ever actually clicked on an ad in my entire life.
Well you see, people like you and me, who are borderline obsessive about our refusal to interact - or even be presented - with ads, are unfortunately very definitely outliers in terms of user archetypes on the modern internet.
Most sources I’ve seen claim that 42% of internet users use Adblockers, and the percentage obviously goes up as the age goes down. Considering the average Reddit user’s age, the adblocking users might as well be the majority, so if you count in the people who don’t block them but don’t click on them either I don’t think it’s going to make that much of an impact.
And honestly I’m not even that obsessive about my ad experience, it’s more that they rarely have anything I would be remotely interested about.