Hal-5700X@sh.itjust.works to Games@lemmy.worldEnglish · 2 months agoHow Ubisoft spent $2.1M on influencers to secure the launch of Assassin's Creed Shadowsarchive.phexternal-linkmessage-square41fedilinkarrow-up1143arrow-down110file-textcross-posted to: games@sh.itjust.works
arrow-up1133arrow-down1external-linkHow Ubisoft spent $2.1M on influencers to secure the launch of Assassin's Creed Shadowsarchive.phHal-5700X@sh.itjust.works to Games@lemmy.worldEnglish · 2 months agomessage-square41fedilinkfile-textcross-posted to: games@sh.itjust.works
source: https://www.linkedin.com/pulse/assassins-creed-shadows-influencer-marketing-budget-hired-lombardi-hhfnf?
minus-squareLv_InSaNe_vL@lemmy.worldlinkfedilinkEnglisharrow-up1·2 months ago someone who promotes a product while hiding the fact that they’ve been paid Streamers generally say “this is a sponsored stream” So by your own definition streamers are generally not shills?
minus-squareglimse@lemmy.worldlinkfedilinkEnglisharrow-up3arrow-down2·2 months agoIf someone starts off saying “this is a sponsores stream” then yes, that is correct. It’s illegal to not disclose when media is an advertisement in most of the world. I’m pretty sure it’s against the TOS of most streaming sites, too.
So by your own definition streamers are generally not shills?
If someone starts off saying “this is a sponsores stream” then yes, that is correct. It’s illegal to not disclose when media is an advertisement in most of the world. I’m pretty sure it’s against the TOS of most streaming sites, too.