Hal-5700X@sh.itjust.works to Games@sh.itjust.worksEnglish · 2 months agoHow Ubisoft spent $2.1M on influencers to secure the launch of Assassin's Creed Shadowsarchive.phexternal-linkmessage-square7fedilinkarrow-up120arrow-down16file-textcross-posted to: games@lemmy.world
arrow-up114arrow-down1external-linkHow Ubisoft spent $2.1M on influencers to secure the launch of Assassin's Creed Shadowsarchive.phHal-5700X@sh.itjust.works to Games@sh.itjust.worksEnglish · 2 months agomessage-square7fedilinkfile-textcross-posted to: games@lemmy.world
source: https://www.linkedin.com/pulse/assassins-creed-shadows-influencer-marketing-budget-hired-lombardi-hhfnf
minus-squarehalva@sh.itjust.workslinkfedilinkEnglisharrow-up7arrow-down1·2 months agomihoyo spend dozens of millions of dollars marketing each of their games yearly, this is literally nothing frankly speaking
mihoyo spend dozens of millions of dollars marketing each of their games yearly, this is literally nothing frankly speaking