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alessandro@lemmy.ca to PC Gaming@lemmy.ca · 1 year ago

EA Hopes to Use Generative AI to Drive Monetization and Make Development 30% More Efficient

techraptor.net

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  • cross-posted to:
  • games@sh.itjust.works
  • techtakes@awful.systems
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EA Hopes to Use Generative AI to Drive Monetization and Make Development 30% More Efficient

techraptor.net

alessandro@lemmy.ca to PC Gaming@lemmy.ca · 1 year ago
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23
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  • cross-posted to:
  • games@sh.itjust.works
  • techtakes@awful.systems
Today Electronic Arts CEO Andrew Wilson provided a look into his ideas for the use of generative AI in the company's development processes.
  • SteefLem@lemmy.world
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    1 year ago

    Jeeee every game is gonna look and feel the same. What i always wanted when gaming and they can now generate even faster and more generic lootboxes, whoohoo! /s

    • msage@programming.dev
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      1 year ago

      Gonna?

      What does EA do that feels new and fresh?

      • SteefLem@lemmy.world
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        1 year ago

        Jedi survivor and fallen order and uuuhhh and… yeah…

    • Xerxos@lemmy.ml
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      1 year ago

      As if that wasn’t what they were aiming for the whole time.

      • SteefLem@lemmy.world
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        1 year ago

        Its like everything i enjoy(ed) is being systematically murdered by AI, sorry by the wrong use of AI. Makes me sad.

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